The Effective CEO – E-Book
by Sarabjit Singh Puri (Author), Kunal Awasthy (Author)
Original price was: ₹399.₹249Current price is: ₹249. 38% OFF
The Effective CEO is a practical guide to leadership, strategy, team building, innovation, and sustainable growth, helping leaders create successful, high-performing organizations.
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The Effective CEO: Building Valuable, Sustainable and High-Performance Organizations
The Effective CEO is a practical leadership guide for entrepreneurs, business owners, corporate executives, and aspiring leaders who want to build successful and sustainable organizations.
What You’ll Learn:
- Develop a clear vision and strategic direction
- Make effective decisions in uncertain environments
- Build and lead high-performance teams
- Create a culture of accountability and excellence
- Manage finances and allocate resources wisely
- Drive innovation and organizational growth
- Strengthen customer-centric leadership
- Improve stakeholder communication and engagement
- Scale businesses sustainably
- Build organizations that create long-term value
Why Read This Book?
- Practical frameworks and leadership insights
- Real-world management principles and best practices
- Actionable tools for business growth and organizational success
- Focus on sustainable leadership and long-term impact
The Effective CEO demonstrates that true leadership is not just about managing a business—it’s about building an institution that thrives, adapts, and creates lasting value for customers, employees, investors, and society.
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Frequently Bought Together
The Author
Sarabjit Singh Puri is the Founder & Chairman of Fateh Rural Limited, a leading rural marketing and advertising agency in
India. With over two decades of experience, he has worked with 100+ corporate brands including Bayer, Syngenta, L&T, and Godrej.
Having travelled over 5 lakh kilometres across India, he brings unmatched ground-level insights into rural markets, consumer behavior, and economic realities. His writing bridges the gap between academic theory and the vibrant reality of Bharat.
The Author
Kunal Awasthy is Consultant strategic business and e-commerce, with 26+ years of global experience across FMCG, logistics, leasing, and trading. He leads strategic growth and e-commerce, strengthening iconic brands like Rooh Afza. His expertise spans modern trade, distribution, and innovative retail models.
A seasoned professional with 20+ years of corporate experience across finance, leasing, logistics, supply chain, and trading. He has held senior roles at IL&FS, Elbee UPS, Orix, and All-Cargo Logistics, and has been actively engaged in the mining and minerals sector in Southeast Asia for the past five years.
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Having followed your work, I’m confident this will be a valuable resource for entrepreneurs, executives, and business owners. The emphasis on creating long-term impact and leading with purpose is particularly appealing.
The title itself caught my attention. Every entrepreneur, founder, and business leader faces challenges in scaling teams and making critical decisions. I’m excited to explore the insights and leadership principles shared in The Effective CEO and apply them to my own professional journey.
I’m excited for this release because it addresses one of the most important topics in business: effective leadership. Building sustainable organizations requires the right mindset and systems, and this book appears to provide both.
I’m excited for this release because it addresses one of the most important topics in business: effective leadership. Building sustainable organizations requires the right mindset and systems, and this book appears to provide both.
Leadership books often focus on motivation, but The Effective CEO seems to focus on execution, decision-making, and building high-performance organizations. That’s exactly what modern leaders need, and I’m looking forward to reading it.